Welcome to the digital portfolio of Marc Pappalardo, a designer based in New Jersey. Below you will see some examples of my work and can view my complete resume.

Projects

Establishing a Brand & Digital Presence for Child Care

Duration
June 2022 - September 2022

Client
Pee Wee Prep

I developed the brand identity and digital presence for a preschool, including a custom website, social media and business profiles.

Relaunching an Early Childhood Education Program

Client
Pee Wee Prep

Duration
March 2016 - Present

I helped rebuild an early learning program by updating operational, administrative, and financial practices and processes, helping the center increase it’s income by nearly $20,000 per month.

I designed an application that allows musicians, artists and influencers to share their content and track their sales across different platforms to help them maximize potential earnings.

Duration
October - November 2022

Music Distribution Application

Work Experience

Designer/Consultant

January 2017 - current

  • Launched several successful products that have increased businesses’ revenue across multiple industries, including education & healthcare

  • Vast skillset in front end development & UX/UI design ensures ability to launch products & services end-to-end

  • “Business owner mindset” and approach to problem solving by prioritizing clients’ needs

2U Inc.

Ux Research Intern

September 2015 - February 2016

  • Synthesized CTO & UX Director’s needs into actionable research to guide design directives

  • Spearheaded usability testing in product development cycle for the redesign of 2U's Learning Management System & conducted user interviews to glean valuable insights into their online community

  • Meticulously analyzed & compiled findings into visually appealing data presentations for comprehensive reporting

Keith Gurland, MD, FACS/Specs

E-Commerce Solutions

February 2013 - July 2015

  • Increased web orders for contact lenses by 60% between 2013-2014 through the execution of targeted social media marketing campaigns & the delivery of exceptional customer service

  • Minimized operations costs through direct collaboration with suppliers & insurance providers, ensuring seamless & prompt order fulfillment

  • Reduced on-hand product costs by organizing & maintaining Dr. Gurland’s contact lens, eyeglass, & sunglasses inventory

Skillset

Design Programs

  • Figma

  • Sketch

  • Adobe Creative Suite

  • Axure

  • Balsamiq

  • Principle

Other Programs

  • Miro

  • Microsoft Office Suite

  • Google Drive/Suite

  • Slack

  • Zoom

Programming Skills

  • HTML

  • CSS + Bootstrap

  • JavaScript

Design Skills

  • UX/UI Design

  • UX Research

  • User Interviews & Usability Testing (Remote & In-person)

  • Wireframing

  • Prototyping (Low & High Fidelity)

  • Design Systems

  • Responsive Web Design

  • Workflow & Process Design

  • Workshop Planning & Facilitation

  • Brand Discovery & Ideation

Education

Masters in Business & UX Design

Rutgers University - New Brunswick

January 2016

BA in Psychology

Monmouth University

May 2011